Advertising Disclosure

At Emberlane, we believe in transparency about our business relationships and how we may earn revenue. This Advertising Disclosure explains our advertising practices, affiliate relationships, and any compensation we may receive. We are committed to maintaining your trust by being open about these relationships.

Last updated: January 30, 2026

Our Commitment to Transparency

We are dedicated to providing honest, valuable information and services to real estate professionals. When we recommend products, services, or resources, we do so because we genuinely believe they may benefit you. Any financial relationships we have do not compromise this commitment to providing authentic, useful recommendations.

  • We clearly disclose when content is sponsored or when we have financial relationships with recommended services
  • Our editorial content remains independent and is not influenced by advertising relationships
  • We only recommend products and services we believe can genuinely help our audience

Affiliate Relationships

What Are Affiliate Relationships?

An affiliate relationship means we may earn a commission when you purchase a product or service through a link on our website. This doesn't cost you anything extra—the company simply shares a portion of their revenue with us as a referral fee for directing you to their service.

Our Affiliate Practices

When we participate in affiliate programs:

  • We clearly identify affiliate links or relationships when present
  • We only promote products and services we've researched and believe are valuable
  • Our opinions remain honest regardless of any commission we might earn
  • We don't recommend products solely because they offer higher commissions
  • You're never obligated to use our affiliate links

Product Recommendations

When we recommend marketing tools, software platforms, or other resources to real estate professionals, we evaluate them based on quality, usefulness, and relevance to your needs. Some of these recommendations may include affiliate relationships, but we only suggest tools we would genuinely recommend regardless of compensation.

Sponsored Content

What Is Sponsored Content?

Sponsored content is material created in partnership with or paid for by a brand or company. This might include articles, case studies, or featured services that a company has compensated us to highlight.

Our Sponsorship Policies

When we publish sponsored content:

  • It will be clearly labeled as "Sponsored," "Paid Partnership," or similar designation
  • We maintain editorial control over the content to ensure it meets our quality standards
  • Sponsored content must be relevant and valuable to our audience
  • We only partner with brands that align with our values and serve our audience
  • Factual accuracy is verified regardless of sponsorship

Brand Partnerships

We occasionally partner with brands that offer products or services valuable to real estate marketing professionals. These partnerships may involve financial compensation, but we only work with companies whose offerings we believe genuinely benefit our audience.

Third-Party Advertising

Display Advertising Networks

We may use third-party advertising networks to display advertisements on our website. These networks include:

  • Google AdSense and other advertising platforms
  • Programmatic advertising networks that match ads to our content
  • Retargeting and remarketing services

How Advertising Works

Third-party advertising on our site works as follows:

  • Advertisers may use cookies to serve ads based on your browsing history
  • Ads may be targeted based on the content you're viewing
  • You can opt out of personalized advertising through your cookie preferences
  • We do not control the content of third-party advertisements

Behavioral Targeting and Personalization

Some advertising partners use behavioral targeting to show you ads based on your interests and browsing patterns. This practice helps ensure that the advertisements you see are more relevant to you. You can control this through your cookie settings and browser preferences.

Your Rights and Controls

You have control over the advertising you see and how your data is used:

  • Cookie preferences: You can manage your cookie settings to control advertising cookies. Visit our Cookie Policy to adjust your preferences.
  • Opt-out options: You can opt out of personalized advertising through browser settings or industry opt-out tools.
  • Ad blockers: You're free to use ad-blocking software, though this may affect your experience on our website.
  • Do Not Track: We respect browser Do Not Track signals where technically feasible.
  • Data deletion: You can request deletion of data collected for advertising purposes by contacting us.

For more information about how we collect and use data for advertising, please review our Privacy Policy and Cookie Policy.

FTC Compliance

We comply with the Federal Trade Commission's guidelines regarding endorsements and testimonials:

  • We disclose material connections with brands when they exist
  • Our endorsements reflect honest opinions and genuine experiences
  • We make disclosures clear and conspicuous to our audience
  • Any claims we make about products or services are substantiated

Changes to This Disclosure

We may update this Advertising Disclosure from time to time to reflect changes in our practices or legal requirements. When we make changes, we'll update the "Last updated" date at the top of this page. We encourage you to review this disclosure periodically to stay informed about our advertising relationships.

Questions About Our Advertising Practices

If you have questions about our advertising relationships, sponsored content, or any aspect of this disclosure, please don't hesitate to contact us. We're committed to being transparent about our business practices.

Contact Us